About Making it in Asheville

Meet The Making It In Asheville Team

Hi friend! We’re Sarah and Tony, the folks behind the Making It in Asheville podcast.

We’re a husband and wife team that moved from Brooklyn, NY to Asheville, NC in May of 2019. We started this podcast and community as a way to learn more about Asheville’s entrepreneurs and makers.

In addition to running the podcast, we have a number of projects. Together a boutique marketing agency and sales consultancy called Making It Creative, where we work with businesses on everything from social media strategy and website copywriting to in-store sales techniques. Sarah’s founder and creator of QB Cucina, the internet’s #1 destination of Italian and Italian-inspired cookware). And Tony helps business find the right technology to solidify and grow their business with 1Source Technology Brokers. When we’re not working or podcasting, we’re trying to get the hang of parenthood. We love going on hikes, cooking at home, and exploring Asheville’s incredible dining scene.

Our story

Making It in Asheville was born out of curiosity and a healthy dose of desperation.

You see, when we decided to move to Asheville, we didn’t have jobs —or a plan for making “it” in Asheville— yet.

As it turns out, that’s sort of a big deal in this town. One of the most common things Asheville locals say when you mention you’re planning to move here is this:

“I hope you brought a job with you!”

Welp. At the time of moving, we didn’t have jobs to bring with us, but we did have a sense that everything was going to work out just fine. Perhaps you’d consider us naive and reckless.

We prefer the term “optimistic.”

Anyway, about a month before the move we had a crazy idea:

“What if we shared our story of trying to ‘make it’ in Asheville?”

Our logic was simple. There are plenty of people making it in Asheville—people with their own small businesses, entrepreneurial, and creative ventures. So, why not us, right?

We quickly realized that we couldn’t be the only people who were thinking about moving to Asheville without a full-blown plan and or knowing exactly how it would work out.

That’s when we knew we were on to something.

We decided to start a podcast where we’d interview Asheville’s artists, freelancers, and entrepreneurs to learn more about their stories and journey of “Making Things” and Making It here in Asheville.

And thus, Making It in Asheville was born.

Since episode #1, our goal has been to share podcast interviews filled with valuable stories and lessons from the makers we meet. We hope these stories inspire you to follow your passion too.

We believe that everyone—no matter where they are from, what they do, or what stage of their business they are in—has a story to tell. And we’re here to help tell it.

— Sarah + Tony

Latest Episode

137 – There’s Always Money in The Banana Stand Strategy

2024, Season 12 BizTalk, Just Us, The Entire Entrepreneur System, Top Episodes

The Banana Stand Strategy means playfully differentiating your business, creating more profit, rapidly capturing revenue, and generously growing an engaged audience.

Join us on the show

We’re currently booking guests for interviews and recording episodes for the Making It in Asheville podcast. Want to be on the show? Know someone who you think might be a fun guest? Let us know!

Recommend a Guest

Interested in sponsoring the show?

The audience of Making it in Asheville is growing, and it’s based in the creatives, craftspeople, small business owners, and entrepreneurs of Asheville and WNC. Tell us we can help you get the word out about what you do.

Work With Us

Subscribers get more than the podcast. Like behind-the-scenes info on guests, breaking local business news, and first dibs on community events.